“Fat Tax” could save 3200 lives a year

A study coming from Oxford University is proposing a 17.5% “Fat Tax” to curb demand for sugary and unhealthy foods. The researchers claim that such a steep tax would reduce demand for these products and in turn save lives… an estimated 3200 lives a year. In addition, those who do ignore the tax will be…
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Familiarty vs Superiority and cognitive-lockin

A recent study from the Journal of Consumer Research and highlighted by ars technica indicates that most consumers are a little duped when it comes to judging the superiority of consumer products. Too often the average consumer is loyal to a product simply because of familiarity. That’s not all that bad, but they mistake that…
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It’s iPhone Enabled!

RamblingEngineer.com is now iPhone enabled! What does that mean? Well, that means when I visit the site on my new iPhone (yes, I gave in to the Apple seduction), the site appears in a nice iPhone friendly style. No sidebar or bulky navigation. A simple and clean interface. But that doesn’t mean that the rest…
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Blog focus

It’s been a while since I last blogged. But I haven’t forgotten about it. I have no fewer than 7 blogs article queued up. I just haven’t had time to completely flush out each of the entries. I’ve been busy at work with a high priority project as well as some family issues. I’m still…
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Only in Utah

So in Utah, we deal with some interesting quirks in the culture. Here’s something you would never hear on the radio anywhere but Utah. [audio:ksfioops.mp3] Apparently, she was hopped up on Nyquil or something similar. Note: If you can’t see a flash applet to play some audio, visit the original post to listen.

US Military so hard-nosed

For those of you who think the US military is so hard-nosed and withdrawn and that they don’t care about the soldiers who are dying in Iraq should read this article in full. It’s about a commander in Iraq who keeps laminated “cards” of each of the men/boys who have died under his command. While…
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Black boxes for cars

Most of us are aware of the black boxes in airplanes. They read the plane’s computers and records all kinds of information in case of a crash. These devices also record sound from the cock-pit to assist investigators after a plane crash.

Google Translate is user enabled

Sometimes a company does something very innovative and you think… well, duh, why didn’t anybody else do something like that before. Google translate does something that will have the same affect. There are many companies that do online, automatic translation of text. It’s been around for years. But since the good old days, when babelfish…
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Invisibility cloak a near reality?

Researchers at Purdue University have stepped into the world of Harry Potter, Star Trek and other sci-fi stories. Using mathematical theory developed in the United Kingdom in 2006, Purdue engineers have developed a way to cloak an object. Well, actually, they have developed a way to cloak an object that only contains a single color.…
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Google personalizes online maps

Google recently announced a new feature for Google Maps. It’s called “My Maps”, but the name doesn’t really do it justice. This new feature now brings Google Maps a little closer to the functionality available in Google Earth [download]. Don’t get me wrong, Google Earth has so many more amazing features that it blows Maps…
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