Day: August 8, 2007

Book Review: Team of Rivals

August 8, 2007

Taking the advise advice of my brother (which I usually ignore), I pulled “Team of Rivals: The Political Genius of Abraham Lincoln” from Audible.com and started listening. Doris Kearns Goodwin does a masterful job of portraying Lincoln with all his goodness and still showing some of his weaknesses. Her inclusion of records and quotes from…
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McDonald’s wrapper improves taste

August 8, 2007

A recent study highlighted the influence of marketing on children by taste testing food wrapped in McDonald’s food wrappers. The study had youngsters sample identical McDonald’s foods in name-brand and unmarked wrappers. The unmarked foods always lost the taste test. Is this something we need to start looking at regulating more? Should advertising by junk/fast…
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